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Exhibiting at Professional Beauty London 2011


JOIN THE BIGGEST BRANDS AT THE BEAUTY INDUSTRY SHOWCASE

Now at Olympia 
Professional Beauty London hosts the UK's most comprehensive selection of health and beauty products, and provides aceess to buyers that you won't be able to reach at smaller, more niche shows.


After the success of the 2010 show, it's clear that Professional Beauty London is the industry's show of choice, and here's why

  • 21,962 attendees (up 92% year on year) in a new two-day format
  • The largest and most comprehensive buyer database in the industry
  • A massively improved profile of buyers attending the show; 21% of visitors are owners and managers
  • Over £400 000 spent on a highly targeted marketing campaign
  • A dedicated VIP programme
  • Free entry for all professionals
  • Free seminars and masterclasses from the best in the industry expertly chaired by Professional Beauty magazine's editor, Jenni Middleton
  • Year-round exposure on the market-leading Professional Beauty exhibitions websites
  • A committed, knowledgeable and highly-skilled team
  • The backing of Professional Beauty magazine and the Professional Beauty Awards

Contact us


Unrivalled Marketing support

So, what makes Professional Beauty London's marketing unbeatable?

Bullet 351,000 pieces of direct mail
Bullet1,200,000 pieces of email marketing
Bullet23,500 phone calls
Bullet132,000 trade inserts
Bullet2,300 followers and contacts through social media
Bullet12,300 text messages 
Bullet318,000 adverts in magazines including: Guild News, Scratch, Nail File, International
Therapist, Vitality, Health & Beauty Salon,
The Salon Magazine, Spa Business, and our
very own Professional Beauty
Bullet6,700 VIPs personally invited with offers
including free car parking and goody bags

Our highly targeted marketing campaign ensures you meet the buyers you
want to see when they are looking to buy.


With a total investment of £2.1 million across the Professional Beauty brand this year, it is clear there's only one brand which can, and will, deliver the buyers you want to see and do business with.  No other show can provide this scale of reach or support

Whether you are launching a new product, previewing lines for 2012 or have stock to sell before the summer months, there's only one show to attend...Professional Beauty London, now at Olympia.

Professional Beauty London 2010:  21 932 visitors*
*awaiting ABC audit

Professional Beauty Manchester 2009:  17874 visitors

Find out how you can be part of the UK's premier health and beauty event.  Call +44 (0)207 728 4295 or email info@professionalbeauty.co.uk for more information.

Alternatively, you can complete the Stand Booking Enquiry Form and we will get in touch with you to discuss your stand options.

View the Professional Beauty London photo gallery here


Professional Beauty London 2010 exhibitor comments

"We've been in the skincare business for over 40 years and done exhibitions year in, year out, all over the country. This show was the best show we've ever done in our career, and that goes back to the 1960s. We are delighted and we are going to Olympia, with Emap, next year."
Eve Taylor, Eve Taylor

"It's absolutely heaving, unbelievable. A lot of proper buyers spending money. Yesterday was phenomenal. In the past ten years of working at Fake Bake, this has been the busiest show we've ever done by far. I'd advise everyone coming to Olympia next year to bring extra staff."
Jim Fox, Fake Bake

 "It's been excellent. There were 40,000 visitors pre-registered and at one point they were all on our stand - at least it felt like it! Steve and the team have done a fantastic job and they've really pulled out all the stops."
Marian Green, Thalgo UK Group

 "We've been exhibiting with Professional Beauty for many years. I'm delighted to say the visitor numbers have been higher than we've ever experienced before. Professional Beauty has been working very hard to expand their database and attract new visitors to the show and we've seen that in evidence here today. We've seen excellent visitors, business owners, decision makers, a broad spectrum of visitors who form the professional skincare industry. We have a lot of new enquiries and we've been delighted. Professional Beauty have been in touch with us regularly throughout the year, they give us wonderful support, they are always looking for new ideas to work with us and promote our business.  The more awareness created that this wonderful show takes place then the more people are going to come and that's rich for all of us."
Celia Rose, Dermalogica

 "Today has been exceptional. We want long term business and the quality of buyer has been the best we've seen at any show in 10 years.  It's all about quality and we've been highly delighted. It's so nice to know every time you speak to someone they are going to be a serious buyer. This show is unmatched in the industry."
John Hamilton, Essentially Yours

"I wanted to thank you and your team for putting on an excellent show this last week-end. As we decided to attend late we had little opportunity to promote ourselves as being at the show, but we need not have worried, the visitor numbers were excellent and people were definitely in the mood to spend. What is equally exciting, is that today the phone has not stopped with customers ringing up to order colours that had sold out by the time they eventually got to the counter - fantastic!"
Charles Cawthray, The Beauty Partnership

Professional Beauty Mancheser exhibitor comments


Exhibiting at the show

Sales Brochure 


Discover all that London has to offer
Opening Times

Sun 6 Mar: 10:00-18:00
Mon 7 Mar: 10:00-17:00
Hotline number:
0844 588 8078


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